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  • MARKETING
    MARKETING
    Innovative marketing and multi-level communications.
  • COMMUNICATION
    COMMUNICATION
    There are several tools of communication used: advertising, trade shows and events.
  • SALES PROMOTIONS
    SALES PROMOTIONS
    Intense promotional activity together with the distribution net.

marketing

Innovative Marketing and multilevel Communication:  these are the guidelines for the UFI FILTERS Aftermarket team, developed through many tools including:  intensive promotional activities partnering with the Distribution network, technical-commercial documentation, loyalty-development schemes for Spare Parts Dealers, technical support to Spare Parts Dealers/Repair Shops, printed detailed catalogues, daily updated online catalogue, presence in the European TEC DOC catalogue, scheduled & targeted advertising in the most important trade press, Trade events and conventions dedicated to Distributors and to their best Customers, Branded merchandising.

 

documentation

Technical and product brochures, leaflets, catalogues, price lists and other materials can be downloaded in pdf format as useful information and working tools for our Distributors but also for Spare Parts Dealers, Mechanics and users interested in improving their knowledge of UFI filters.

News & Events

ufi-filters-reinforces-position-in-the-asian-vehicle-sector-through-extension-of-supply-contract-with-renault-nissan-group- Diesel fuel filter with exclusive DFM technology for the all-new Nissan Qashqai 1.6 dCi- Growing share of OE sector for Asian cars and compact SUVs-...
ufi-filters-presents-an-innovative-diesel-filter-for-the-vw-crafter- A high-efficiency diesel filter, available in two versions to cope with variations in the fuel available in different markets- A laser-welded...
ufi-filters-–-four-new-catalogues-for-2017-2018- An entirely new look for the four UFI and Sofima 2017/18 catalogues- 472 new additions for the UFI and Sofima brands- A total of 250 co-branded OE...
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